Mock & Proper Logo Design

Created a distinctive logo for Mock & Proper, a premium low- and no-alcohol wine brand. The design balances elegance and approachability, using clean typography and a refined icon to communicate sophistication without feeling formal or stuffy. The logo was designed to be versatile across digital, print, and packaging applications, maintaining strong brand recognition at every touchpoint.

Focused on aligning the visual identity with the brand’s values, the logo captures the playful yet premium essence of the product while ensuring clarity and memorability in all sizes and formats.